Lululemon claims Peloton is a “copier” – .

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Lululemon claims Peloton is a “copier” – .



The Canadian sportswear maker sued Peloton in federal court in Los Angeles, seeking three damages for the alleged “willful” infringement of six design patents by its rival.

Lululemon filed a lawsuit five days after Peloton took its own case to federal court in Manhattan, seeking a statement that Lululemon’s claims were unfounded.

Peloton and his lawyer did not immediately respond to requests for comment.

The dispute arose out of Peloton’s September launch of a private label clothing brand, following the end of the five-year co-branding relationship between the two companies.

Lululemon stated that five Peloton women’s bra and leggings products – the Strappy Bra, High Neck Bra, Cadent Peak Bra, Cadent Laser Dot Bra and Cadent Laser Leggings Dot – infringed her patents.

He also said that another Peloton product, One Lux Tight, is a knockoff of his Align pants, one of his all-time bestsellers.

Peloton “intended to closely copy Lululemon’s proprietary designs and to pass off its products as high-quality Lululemon products to deflect the immense goodwill that Lululemon has devoted so much time, effort and expense to. cultivate, ”Lululemon said in his complaint.

The Vancouver, British Columbia-based company had, in a Nov. 11 letter to Peloton, threatened to sue unless sales of the alleged counterfeits were halted.

Peloton argued in its lawsuit that customers would have no trouble distinguishing the companies’ products, and Lululemon’s designs were not special enough to merit patent protection.

Peloton says you can wear their new athleisure line to work

New York-based Peloton has sought to diversify its revenue streams after sales growth of its bikes and treadmills slowed as more people received COVID-19 vaccines and stayed less often at home.

Les affaires sont Lululemon Athletica Canada Inc v Peloton Interactive Inc, US District Court, Central District of California, No. 21-09252; et Peloton Interactive Inc contre Lululemon Athletica Canada Inc, US District Court, Southern District of New York, n° 21-10071.

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