Gwyneth Paltrow’s New Netflix Show Is Latest To Try To Help Couples Solve Their Sexual Problems – .

Gwyneth Paltrow’s New Netflix Show Is Latest To Try To Help Couples Solve Their Sexual Problems – .

Gwyneth Paltrow stars in a new Netflix show – but it’s not what you think.
The actor turned wellness guru is behind Netflix Sex, Love & Goop, a sexual edutainment series that follows six couples with bedroom problems. Goop is the name of Paltrow’s popular wellness company, which has sparked controversy in the past, with medical professionals sounding the alarm bells over its alleged spread of misinformation in efforts to boost products.

In Sex, Love & Goop, each couple is paired with a sex therapist tasked with helping them overcome their insecurities, create intimacy, and communicate their sexual desires – and invited to dip into a treasure chest of sex toys and accessories (a “claw Wolverine ‘makes a notable appearance in the show’s first episode). The actor attends group therapy sessions while his team of experts moderate.

“I’m always looking for personal progress,” Paltrow told The Associated Press in an interview. “I really love myself. I know my flaws. I don’t think I have any blind spots anymore and I kind of try to cultivate that same feeling about my body. “

With the new show, Paltrow enters a subgenre that has been making waves in Canada and around the world for decades, often shaping the way we talk and think about sex. Experts say it’s important to approach sex education with an open mind and a grain of salt.

A couple named Damon and Erika in Sex, love & Goop. The show uses unorthodox methods and approaches to improve the sex lives of its subjects. (Netflix)

Shows address topics often overlooked in sex education classes

Luna Matatas, a Toronto-based sex and pleasure educator, said viewers flock to sex education shows because of their conversational style and portrayal of ordinary people. Often times, they tackle under-discussed areas of sex that don’t get airtime in mainstream forums, like high school sex education classes or doctor’s offices.

“Our sexual health is not only about sexually transmitted infections, it is so much broader by engaging our mind. [and] emotional health too, ”said Matatas.

She noted that traditional sex education tends to focus on reproductive anatomy, neglecting sexual pleasure. Part of what makes sex shows appealing is that they can address some of the taboos around sex by asking individuals to discuss issues such as the inability to reach orgasm or relationship incompatibility.

But there is still a tendency for sex education to fall into old traps, she said.

“There are a lot of barriers for underrepresented and marginalized people in sex education,” said Matatas. “We don’t see queer inclusiveness, we don’t see fat bodies, we don’t see disabled bodies, we don’t see trans bodies, you know, intersex bodies. “

Sex TV shows have historically been “focused primarily on straight people and young people, often from white educators or white celebrities,” agreed Jessica Wood, research specialist at the Canadian Council on Information and Social Affairs. sexual education (SIECCAN). But, she said, now the media has expanded to include a more diverse range of stories that better reflect society.

Content has changed since Sue Johanson’s Sunday Night Sex Show

For a mature generation of Canadians, sex therapist Sue Johanson is the model for popular sex education television. In a 2004 profile written at the height of her glory, the New York Times said Johanson “looks like a 70-plus-year-old grandmother who knits and bakes sourdough cookies.”

It was a description seemingly at odds with Johanson’s brand as an international icon known for her outspoken and sometimes shocking sex discourses, which she had been building since the 1980s with her small empire of sex education shows like Sunday night sex show and his American counterpart Talk about sex with Sue Johanson, as well as a previous radio show.

The content of sex education on television has changed dramatically over the years as streaming services have broken new ground in what is and is not allowed to be broadcast, Wood said.

“Something like Sue Johanson was clearly meant for adults,” she said of the show. “And you had to stay up late to get it.

“But I think streaming services have a bit more scope in terms of how they can deliver content and what they can deliver. “

Shows Generate Profitable Audiences

Other sex education shows seemed to be a lucrative source of looks for the major television networks. The HBO Documentary Series real sex aired 33 episodes between 1990 and 2009, attracting more than two million viewers for part of its two-decade run. Her episodes highlighted various sexual subcultures that were popular in the 90s.

In 1996, MTV launched its series Love line, in which a few brave souls put their toughest sexual questions to Dr Drew Pinsky, Adam Carrola, and a panel of famous guests. This show lasted four years.

The current Netflix show Sex education (a scripted comedy series about a high school student who runs an illicit sex therapy clinic on campus) drew 55 million viewers for its first season, according to the deadline.

Even shows that aren’t necessarily sold as sex education have found an audience with those looking for refreshing, under-represented stories with an educational bent.

« Big mouth does this really good job of storytelling around these different pieces – around body shame, puberty, consent, gender identity, different body types, ”said Matatas.

WATCH | Netflix’s Sex, Love & Goop Trailer

Paltrow’s company reportedly pushed misinformation

Paltrow and his wellness company Goop have backlash received in the past for allegedly pushing misinformation about the health benefits of their products, raising concerns about the company’s credibility. Sex, Love & Goop begins with a disclaimer that the series intends to inform and entertain, but not to provide medical advice.

The company already has an online store inspired by the show, filled with sex toys, food supplements and erotic accessories.

Wood said the best course of action for viewers who tune into a sex education show is to ask critical questions about the information they receive, who offers it, and how it is presented to them.

“What is the show about?” Is it or is it about selling a particular brand of sexual wellness or telling people that they should be a certain way? Said Bois.

“Is he selling a celebrity brand? What is the real purpose of the show and where do they get this information from? “


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