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Mino Raiola is the most profitable super-agent in world football, the outspoken representative pocketing more money per trade than Jorge Mendes and Jonathan Barnett, according to an OLBG study.
Raiola deals with some of the biggest names in world football and will be at the heart of talks involving Erling Haaland this summer, having been seen traveling to Spain earlier this year to meet Barcelona and Real Madrid to discuss the future of the young.
The Dutch-Italian agent’s impetuosity and unadorned performance style has earned him a reputation for being a nuisance to some clubs, with Sir Alex Ferguson calling the 53-year-old a ‘sack ***’ after his role in Paul. Pogba’s departure from Old Trafford in 2012.
New data has revealed Mino Raiola is the highest-grossing super-agent in world football
Raiola looks after 77 high profile clients, including Manchester United star Paul Pogba (right)
Raiola has discussed the Frenchman’s future since returning to United in 2016, angering much of the fans.
Gary Neville once said of Raiola, “This agent has messed them up for years with Pogba and other players. It is a thorn in the side for them.
However, an OLBG study – using data provided by Forbes – found that Raiola’s unconventional methods were very effective, with the super-agent earning an average of £ 796,345 per transaction.
That sum dwarfs the averages made by his peers, with Mendes – who looks after Cristiano Ronaldo – earning around £ 505,307 and Barnett – Gareth Bale’s agent – amassing £ 153,073 per deal struck.
Study found Raiola (L) earns £ 796,345 per trade while Jorge Mendes (R) earns £ 505,307
Sport Cover’s Meissa N’Diaye is the second-highest-grossing agent of six analyzed by OLBG, pocketing an average of £ 530,118 per trade. He takes care of Wissam Ben Yedder.
While Raiola typically dominates the headlines in transfer windows, he has far fewer clients than most of his counterparts, with just 77 footballers on his books.
Mendes has 149 clients at Gestifute while Barnett looks after 673 players at ICM Stellar Sports.
This is just behind the Wasserman group, which represents 696 players in total with an overall value of £ 1,270,000,000. N’Diaye has 33 footballers in his squad.
Raiola’s clients, including Zlatan Ibrahimovic, are worth an average of £ 10,376,623 each
Erling Haaland is currently Raiola’s most valuable client, valued at up to £ 117,000,000
Son Heung-min’s agent Frank Trimboli of Creative Artists Agency has 504 players while Volker Struth, Dayot Upamecano’s agent, has 80 clients.
Despite having a small stable of players, Raiola has some of the most valuable clients in world football.
The average value of his players is £ 10,376,623, with Haaland currently being his most valuable asset at £ 117,000,000.
That figure places him comfortably ahead of Mendes, whose average value per player is £ 6,368,121, while Barnett’s average value per player is less than £ 2million, at £ 1,961,367.
The total value of Raiola’s 77 players is estimated at £ 799,000,000.
Elite Project Group, which takes care of Manchester United-linked Jadon Sancho, has the second most expensive team in football, averaging £ 8,152,258 per player.
Jonathan Barnett is the richest super-agent in the world, having 673 clients
Barnett is known to represent Gareth Bale (L) and also looks after Mason Mount (R)
Due to the sheer volume of clients in his books, Barnett’s commissions are in the nine-figure range, at £ 103,018,085, making him the richest super-agent in football.
Raiola’s commissions are worth £ 61,318,565, while Mendes’s are £ 75,290,800.
The total value of the 673 contracts of Barnett’s clients exceeds £ 1bn, with £ 1,013,530,000, the contracts of the Mendes players are worth £ 723,950,000 while Raiola’s figure is £ 613,692,415, despite the makes it only have 77 players in total.
Raiola’s superior client value peaked in his huge profits, but he takes a lower commission percentage than a handful of his counterparts.
Although Raiola makes more money per trade, Barnett (10.16%), Mendes (10.4%) and Struth (10%) all require a higher commission percentage than Raiola, at 9.99%.
Despite the fact that his clients are more valuable, Raiola takes a lower commission than his peers
Raiola, however, paid no heed to criticism of his style from pundits and fans, telling BBC Sport earlier this year that he “only cares what my players call me”.
“It’s not nice to hear that same misconception over and over again,” said Raiola. “But maybe the audience can also be thinking, ‘If this man is so greedy and mean, how are his players all happy and staying with him?’ “
“I would be lying if I said I didn’t mind… how can you judge if I was a good agent for Ibrahimovic? The only one who can judge is Ibra himself.
“I have no power or influence… my job is to get the best deal for my player. And no more than that. And that is providing it with a whole range of services that people don’t even know about.
Mendes is best known for representing Cristiano Ronaldo but also helps Wolves transfers
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