Jadon Sancho’s Instagram post: Racial abuse, nothing new, as a society we need to do better

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Jadon Sancho’s Instagram post: Racial abuse, nothing new, as a society we need to do better


Jadon Sancho insisted that “hate will never win” after detailing his emotions after the missed penalty against Italy in the Euro 2020 final and the racist abuse that followed against the striker and his English teammates Marcus Rashford and Bukayo Saka.

England’s loss on penalties to Italy on Sunday led to Rashford, Saka and Sancho being targeted online.

Greater Manchester Police and West Mercia Police have both arrested suspects, while Prime Minister Boris Johnson said on Wednesday that social media companies could face fines of up to 10% of their global revenues if they do not failed to remove racist abuse from their platforms.

Speaking for the first time since England’s loss, Sancho thanked supporters for their positive messages but insisted that those who send racial abuse must be held accountable.



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Kick It Out CEO Tony Burnett explains what can be done to end racial abuse online after Marcus Rashford, Jadon Sancho and Bukayo Saka were racially abused on social media after final defeat England at Euro 2020 against Italy

Sancho said on Instagram: “I’m not going to pretend that I haven’t seen the racial abuse that me and my brothers Marcus and Bukayo suffered after the game, but unfortunately that’s nothing new. As a society, we need to do better, and hold these people accountable.

“Hate will never win. To all the young people who have suffered similar abuse, hold your head up high and keep chasing the dream. I am proud of this England team and how we have united the whole nation in what has been a difficult 18 month for so many people. Just as we wanted to win the tournament, we will build and learn from this experience in the future.

“I want to say a huge thank you for all the positive messages, love and support that have gone way beyond the negative. “

Sancho was a late substitute in Sunday’s final and saw his penalty saved by Gianluigi Donnarumma.

The forward, who is expected to join Manchester United this week, said he was confident when he got ready to take the kick, but admitted the loss “will hurt for a long time”.

He added: “I have had a few days to think about Sunday’s final and I still feel a mixture of emotions. I would like to apologize to all my teammates, the coaching staff and most of all to all the fans that I have let down. This is by far the worst feeling I have had in a long time.

“It’s even hard to put the real feeling in words, but there were so many positives to take from this tournament, even if the loss will hurt for a long time. My first thought before entering a football game is always “How can I help my team? How am I going to help? How am I going to score? How am I going to create opportunities for myself? And that’s exactly what I wanted to do with this penalty, help the team.

“I was ready and confident to take it, these are the times you dream about as a kid, that’s why I play football. These are the pressure situations you want to be in as a footballer. I’ve scored shots on goal at club level before, practiced them countless times for club and country, so I picked my corner, but it just wasn’t meant to be this time around.



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Ben Lyttleton, author of Twelve Yards, said Marcus Rashford and Jadon Sancho were the right sides to shoot on goal against England in the Euro 2020 final loss to Italy on Sunday as they proved their worth on the spot.

“We all had the same ambitions and goals. We wanted to take the trophy home. It has been one of the most enjoyable camps I have been on in my career so far, the team cohesion has been unmatched, a real family on and off the pitch.

“It has been an honor to always represent England and wear the Three Lions jersey, and I have no doubt that we will come back even stronger! Stay safe and see you soon. “

Hate will not win

Air sports is committed to making skysports.com and our channels on social media platforms a place for comment and debate free from abuse, hatred and profanity.



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Jenson Button, Gary Lineker, Kelly Cates, Alan Shearer, Gary Neville, Micah Richards, Gabby Logan, Ebony-Rainford-Brent, Jamie Carragher, Jermaine Jenas, Jamie Redknapp and Nasser Hussain among BBC and Sky stars united against the hate online

If you see a response to Air sports messages and / or content containing expression of hatred based on race, sex, color, gender, nationality, ethnicity, disability, religion, sexuality, age or class, please copy the URL of the hate message and capture it and email us here.

Kick It Out signals racism

Online Report Form | Clear it

Kick It Out is the organization of football for equality and inclusion – working across the football, education and community sectors to fight discrimination, encourage inclusive practices and campaign for positive change .

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