Lil Nas X’s Unofficial “Satan” Nikes Containing Human Blood Sells Out In Under 1 Minute

Lil Nas X's Unofficial

Launch of rapper and singer Lil Nas X a controversial pair of “Satan Shoes” featuring a bronze pentagram, an inverted cross and a drop of real human blood – and they sold out almost immediately.

The black and red sneakers, part of a collaboration between Lil Nas X and New York art collective MSCHF, were made with Nike Air Max 97s, though the sportswear brand has distanced itself from the design.

In a statement emailed to CNN, Nike said it was not involved in the creation of the modified sneakers. “We don’t have a relationship with Lil Nas or MSCHF,” the company said. “Nike did not design or release these shoes and we do not endorse them. ”

MSCHF confirmed by email March 29 that the limited edition of 666 pairs sold out in less than a minute (although Lil Nas X keeps the first pair, Kevin Wiesner, Creative Director of MSCHF this CNN).

They were priced at $ 1,018 a pair, a reference to the biblical passage Luke 10:18 which says, “I saw Satan fall like lightning from heaven. The air-bubble sole of each shoe contains 60 cubic centimeters (2.03 fluid ounces) of red ink and “one drop” of human blood, according to MSCHF.

An MSCHF spokesperson said the blood was donated by members of the art collective, adding: “We love to sacrifice ourselves for our art. Wiesner later explained on a video call that the creative team collected individual drops over the course of a week using the same type of needle used in home blood sugar tests. The group also confirmed to CNN that Nike was “not involved in this in any capacity.”

The shoes sparked outrage online over the weekend and drew criticism from a number of high-profile political and religious figures, including the governor of South Dakota. Kristi Noem and Evangelical Pastor Mark Burns. The last described the sneakers in a tweet like “evil” and “heresy”. Some fans of the “Old Town Road” rapper, meanwhile, tweeted their support and desire to own a pair.

In response, Lil Nas X (real name Montero Lamar Hill), posted a video on his official YouTube account titled “Lil Nas X Apologizes for Satan Shoe,” which has now been viewed over 1.8 million times. But after a few seconds, the apparent apology switches to a scene from his new music video, “Montero (Call Me By Your Name)”, showing him dancing provocatively with a devil character. The rapper is next pictured breaking the devil’s neck, before removing his horned crown and assuming it himself.

The day after the Lil Nas X music video was released, he responded in the aftermath of its rebellious religious imagery. “I spent all of my teenage years hating myself for the shit you preached that would happen to me because I was gay,” he wrote. “So I hope you’re crazy, stay crazy, feel the same anger you teach us to have towards ourselves.” ”

The Lil Nas X collective worked with the “Satan Shoe”, MSCHF is known for its irreverent “drops”, a series of ironic art projects unveiled once every two weeks. In 2019, the collective released limited-edition “Jesus Shoes” – also made from Nike Air Max 97 sneakers – that featured a steel crucifix and “holy water” from the Jordan River.

Further drops have seen the collective sell a laptop installed with some of the world’s most dangerous computer viruses for more than $ 1.3 million. In February, meanwhile, the group tore up four Hermès Birkin bags to create a collection of sandals priced between $ 34,000 and $ 76,000.

“We all knew that some people would take the satan element of this seriously… but I’m not sure we were fully prepared for the fury it would cause,” Wiesner said. “Obviously, from our point of view, it’s just fun, isn’t it?” There is a wealth of symbols (ism) to work with, but some people have been very enthusiastic about it. ”

He referenced a YouTube reviewer – Michael J. Mitchell of the “A Sneaker Life” account – who first made an unboxing video and then posted a follow-up video titled “I threw away the Nike Satan shoes. “. He did it, said Wiesner, “because his fans reacted so badly to the concept, which is extremely funny. ”

In the 8-minute video, Mitchell announces that he is disposing of the sneakers before throwing them in his building’s garbage chute (he shows them in the box before they go down). “I’m throwing them, bro, straight on.” I don’t keep that energy around me at all, ”he says. “Everyone is relaxing, my brother. I am a man of God. ”


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