The great British alcohol cruise in France sunk by Brexit

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The great #British alcohol cruise in #France sunk by #Brexit. image: #Pixabay

The great #British alcohol cruise in #France sunk by #Brexit.

#For almost two decades, the #French port city of #Calais has enjoyed a constant flow of #Brits making a quick stopover with one mission in mind: to stock up on wine and other spirits at reduced prices and bring the goods back to the UK .

#Wine warehouses like #Calais #Wine #Superstore, with the charm of an airplane hangar but the appeal of prices far below UK prices, welcomed #British buyers who arrived by car or ferry. #People could bring home the equivalent of 120 bottles of wine for a single trip, and lower taxes and a strong pound before #Brexit add to the savings. #For anyone planning a large gathering, be it a wedding or a #New #Year’s #Eve party, #Calais has provided alcohol for the budget conscious.

#Now the party is over. #Brexit hit the pound, depressing UK purchasing power. #Travel has dried up because of the pandemic, and all of those big celebrations that were supposed to happen this weekend have been put on hold by social distancing. #With the UK’s break with the #European #Union sealed at the end of the #Brexit transition, the bottle franchise has also fallen to a point where retailers say it might make little sense to continue.
“They just come, they taste, they load the car and they take it away,” said #Guy #Boursot, the founder of #Boursot #Vins just outside #Calais, who says UK customers make up 85% of revenue and #Often stock more than 300 bottles on a single order for events like weddings. The lower bottle allowance “would kill our business.”

#While there is statistical evidence that people drink more wine when stuck at home, the giant warehouses that line the #French #Channel coast have now become wasteland, their future is uncertain. #John #Colley, CEO of #Majestic #Wine, said his company is considering its options under #Brexit and the change in purchase allocation.
#Across the street from #Majestic is the #Calais #Wine #Superstore, whose business has been hit hard by the pandemic and the lack of #British visitors. #Co-founder #Marco #Attard estimates revenue for 2020 will be down 65% from a year earlier as his company absorbs the triple impact of coronavirus, #Brexit and the lack of alcohol-fueled parties.

“##We are a travel company,” which caters to #Brits, #Attard said by phone. “The pandemic has been very hard on us,” and the first trimester will be “very difficult,” he said.


#Thank you for taking the time to read this press article “The #Great #British #Alcohol #Cruise in #France sunk by #Brexit”. #For more daily UK news, daily #Spanish news and world news, visit the #Euro #Weekly #News homepage.

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