Ford Maverick compact pickup leaks in new photo

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I did not expect it today.

Maverick Truck Club forum

Ford is done selling passenger cars – it’s all-in-one on trucks and SUVs. But the Blue Oval knows it has to keep things somewhat affordable, and you might well consider one of two vehicles that will become entry-level models at Ford dealerships: the Maverick Pickup Truck.

The photo posted on the Maverick Truck Club forum without sourcing, but digging a little deeper, it’s very likely to be the Maverick. Rumor has it that the compact truck will go into production at the Ford plant in Hermosillo, Mexico, and the interior of the plant looks almost identical to the photos of the Ford Bronco Sport, which is currently built at the factory, rolling on the production line. We initially thought it might be the next generation Ranger due to its seriously upright stance and proportions, but indeed we believe this is more of the compact truck.

Ford did not immediately return Roadshow’s request for comment on the photo, although we would expect crickets when it comes to a leak like this.

The Maverick, the nameplate for this new truck, will be one of two new Fords we’ve heard of that are intended to serve as entry-level vehicles at Ford dealerships. Dealer sources previously said Ford showed the Maverick and a currently unnamed crossover at a dealership meeting, and both will be very affordable, about $ 20,000 to start with, apparently. The second vehicle will replace the mediocre Ecosport in the Ford lineup.

How can Ford build a pickup and sell it for such a low price? It will not be a body-on-chassis vehicle. Instead, it should build on Ford’s C2 architecture that underpins the last generation Focus sold overseas, the Escape, and the 2021 Bronco Sport. As mentioned, the Bronco Sport is already in production. production in this Mexican factory. The small SUV also underlines how good Ford is at taking a unibody platform and making it a tough, tough thing. The Maverick seeks to learn the same lessons with a block front. We also saw a photo of the truck tailgate last year too.

We do not have solid information on when the Maverick makes its official debut, but if Ford builds busy prototypes, we’ll likely hear more of them soon.


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