Users have turned “Ratatouille” into a TikTok musical. Now it will become a boon for Broadway

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The production, produced entirely by TikTok users, will benefit from scene processing for a limited time in January. The filmed concert, which will be broadcast live on January 1, will benefit unemployed artists.

Like the animated film, the musical follows a precocious rat named Rémy on his journey to culinary perfection in Parisian cuisine.

Details are thin WHO will star in the next gig, but the producers have promised the cast will include “a bunch of beloved Broadway actors” as well as the creators of TikTok who made it. They can hardly believe it’s real either.

It often takes years for new theatrical works to officially make their debut. This is not the case for “Ratatouille” from TikTok.
It all started in August, when user Em Jaccs shared a clip of herself singing an ode to Remy.

« Rémy, ratatouille, the rat of all my dreamsShe sang a capella, in a voice suitably shrill for a rat.

Em Jaccs, real name Emily Jacobsen, regularly shares short songs about animated Disney characters. But his musical praise for Remy sparked something special.

In October, composer Daniel Mertzlufft added more vocals and instruments to his lyrics – and a phenomenon was born.

The rest of TikTok began to step in with their own contributions to the score.

There is the moving ballad sung by Remy’s culinary hero Gusteau, “Anyone Can Cook,” written and performed by New York University student RJ Christian. A comedic, accordion-packed hymn for Gabbi Bolt’s portly rat father Remy in Australia. A tango duet for chef Colette and awkward Linguini, performed to icy perfection by users @aaaacaia and @blakeyrousey.

One user, Shoebox Musicals, created a simulated ensemble for the musical with a “Les Misérables” style turntable. Another, puppeteer Brandon Hardy, created costumes for Remy and his fellow rats. Designer Jess Siswick created the poster and the original image – the stacked ratatouille in the shape of Remy the Rat – which the upcoming production used in its promotional materials.

Since Jacobsen shared his original video that started the “Ratatouille Challenge,” the platform says 200 million TikTok users have seen the participatory choreography and heard the original score.

And with TikTok features like “duo,” users were able to add their names to the growing list of musical contributors. Of course, they had the source material for “Ratatouille,” from Pixar’s work.

Tickets will benefit unemployed artists

The collective idea of ​​TikTok caught the attention of Seaview Productions, a theater and film production company that recently produced the Tony nominees “Slave Play” and “Sea Wall / A Life”.

Seaview CEO Greg Nobile said in a statement he was impressed with the way TikTok users performed on the platform, a “new outlet for creative collaboration.”

Already hailed as “the biggest theatrical event of 2021 (to date)”, the concert version – presented in association with TikTok and the TodayTix box office – of “Ratatouille” will only be played once and will be available to stream for 72 hours only. from January 1, 2021.

Ticket sales will benefit the Actors Fund, a non-profit organization that supports artists and behind-the-scenes workers in the entertainment industry.

Actors Fund President and CEO Joseph P. Benincasa said in a statement that he said the project “is sure to please art lovers around the world this holiday season, while also helping to raise essential funds for those in need. in our entertainment and performing arts community. ”

Relief for the performing arts industry is sorely needed. The pandemic closed Broadway in March, and it will likely remain closed at least until the summer of 2021. Regional theaters, meanwhile, struggle to stay afloat as they cannot produce live shows. . In August, the Brookings Institute estimated that the pandemic would result in the loss of around 1.4 million performing arts jobs – about 50% of all arts jobs.

While much of TikTok’s “Ratatouille” was created by theater enthusiasts who have other jobs, Jacobsen said professional set designers, costume designers and performers – many of whom were out of work during the pandemic as theaters were closed – also brought their talents.

“I have granted myself many benefits for The Actor’s Fund over the past few months and the thought that I now feel like my work plays a small role in making someone happen is so exciting to me.” Jacobsen told CNN. .

In a clip confirming that the “Ratatouille” concert was real, Jacobsen thanked the millions of TikTok users who made it a phenomenon.

“It’s like, you did that, TikTok!” ” she says. “You did one thing with it! You are the cause of this great advantage for the Actors’ Fund, of helping so many unemployed people. ”

Although his video was the driving force behind the creation of the musical, Jacobsen and his colleagues do not make the work their own. It belongs to TikTok – the little show that could about the little rat that could cook.



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