Prince Harry and Meghan Markle have signed a deal with Spotify to produce podcasts that tell “uplifting and entertaining stories,” the audio streaming service said on Tuesday.
Since stepping down from royal duties and moving to California this year, the couple have started various creative ventures and taken legal action against UK tabloids for breach of privacy.
They signed a deal with streaming giant Netflix in September to produce “hard-hitting” movies and series, while Markle, a former TV actress, recounted a wildlife documentary on Disney +.
Shares of Spotify, which has 144 million subscribers, jumped 2% Tuesday morning after the news broke.
He has previously signed celebrity podcasters including Barack and Michelle Obama, and Kim Kardashian West.
The company did not say how much the deal with the royal family was worth.
The Duke and Duchess of Sussex said in a statement that “what we love about podcasting is that it reminds us all to take a moment and really listen.”
In an introductory trailer, the prince introduces himself, “Hi guys, I’m Harry. ”
He says their podcasts “will present different perspectives and voices that you may not have heard before.”
Markle adds that the podcasts will “celebrate kindness and compassion”.
Spotify launched in Sweden in 2008 and describes itself as the world’s most popular audio streaming subscription service.
Dawn Ostroff, Head of Content and Advertising for Spotify, said in a statement: “The Duke and Duchess of Sussex may live in California, but the power of their voice is in their status as citizens of the world. ”
The company said Harry and Meghan will post a “holiday special” this month featuring “stories of hope and compassion from inspiring guests.”
Their first full series will be available next year.
The couple said the “challenges of 2020” made it especially important to hear everyone’s stories, to “remember how interconnected we are all.”
“So many people have suffered this year,” said Harry.
The Duchess wrote a first-person opinion piece in the New York Times in November about the miscarriage of her second pregnancy.
The couple will host and produce podcasts through Archewell Audio, their newly formed company.
© 2020 AFP