Due to lockdown restrictions, members of the public were not allowed to congregate outside the Northumberland Street store, Newcastle, as in previous years.
The area outside the store has been shielded so that the window cannot be seen in person.
The festive display, based on the classic children’s story Wind in the Willows, was finally revealed at 7 p.m.
Viewers first saw Santa Claus and his assistants inside the store. Some of the helpers then danced in the shop windows before Santa Claus appeared on the roof and started a countdown.
(Image: Fenwick / O Communications)
The curtains then went up on the spectacular show, which was endorsed by dozens of people watching it live.
True to the original themes of friendship and adventure, the window features favorite animal characters Mole, Rat, Badger, and Toad and takes you on a festive journey with Toad and Santa as they work together to save Christmas.
Kieran McBride, Fenwick Newcastle Store Manager, said: “Fenwick has been creating a magical Christmas showcase here in Newcastle every year for almost 50 years.
“This year it was really important for us to be able to safely reveal our Christmas window.
“Tonight we were absolutely thrilled to see over a quarter of a million viewers tune in to watch our ‘Wind in the Willows Story’ reveal from around the world. ”
As per the latest guidelines, Fenwick is asking people not to take a special trip to see the window, which will be live until January.
Improved security measures have been put in place on Northumberland Street for the duration of the Christmas period.