PlusDental expands in France and is the winner of the German trust test in Germany


BERLIN–(BUSINESS WIRE) – PlusDental is expanding on the French market as part of its growth strategy and is now represented in six European countries. With its digital dentistry platform, the Berlin-based health technology company specializes in digital dentistry and aesthetic orthodontic corrections with dental splints. This concept has proven itself, PlusDental is the test winner in Germany in customer confidence. The online consumer organization tested five manufacturers of aligners. The organization surveyed more than 2,500 from across Germany and benefited from the help of an online panel. As a result, PlusDental was the winner in the “Customer Trust” category.France has considerable potential in terms of spending on oral health. Investments of 4.9 billion euros are planned by the French health system by 2021, including around 1 billion euros for digitization. With its launch in France, PlusDental is already implementing targeted digitization and providing all patients with access to innovative, high-quality dentistry while removing barriers to access. Entering the market in France is an important step for PlusDental. By entering its sixth European market, PlusDental will further extend its lead over all direct European competitors and offer unique pan-European coverage. From a strategic point of view, France is an extremely important market, as the country is one of the largest markets for alignment treatments. PlusDental will initially begin operations in Paris and Nice and, by the end of the year, will also provide patients in Marseille, Toulouse, Lille and Bordeaux with access to cutting-edge orthodontic treatment methods.

Eva-Maria Meijnen, Managing Director of PlusDental, commented: “We are very happy with the successful launch in France and look forward to enabling even more people to access innovative and high quality dental treatments in the future with our digital dentistry platform. In addition to our strong growth in the GAS region, market entries in the UK, Spain and France within a few months, especially in the context of the global corona pandemic, show that PlusDental is making a valuable contribution to digitization. and the democratization of dentistry. PlusDental has gone from being a supplier of aesthetic orthodontic treatments to being the leading European medical provider of dental treatments. In just three years we have grown to over 300 employees and today, with our own dental laboratory in Berlin, we operate the most modern and largest production of transparent aligners in Europe. We are now bringing this dental quality to France as well ”.

To achieve first-class treatment results, PlusDental relies on close cooperation with dentists in private practice and their medical expertise. In order to increase quality and efficiency, the platform digitizes treatment processes as much as possible and in a judicious way: from the appointment to the treatment plan, from follow-up checks to invoicing. As a digital dentistry platform, PlusDental has integrated digital touchpoints to provide patients and physicians with the benefits of the cutting-edge platform. In addition to intraoral 3D scans for precise modeling, the use of machine learning approaches allows for ever greater accuracy of alignment splints made using 3D printing.

PlusDental’s exclusive system guarantees complete transparency and efficiency throughout the treatment: for dentists there is “Clinic App” and “Treatment Companion App” for patients.

Ilan Levy-Lambert, Country Manager PlusDental France, says: “PlusDental is at the forefront of dental corrections with transparent aligners. From just three months, our removable aligners can correct slight to moderate tooth misalignments. Soft, safe and finally affordable. I am delighted to democratize access to this type of treatment in France.

In June of this year, PlusDental successfully concluded its Series C funding round totaling 32 million euros. The funding round was led by Hong Kong-based PingAn Global Voyager Fund, as well as existing investors Lakestar and HV Holtzbrinck Ventures. Cooperation with partner dentists based in France will further strengthen the network, which currently includes more than 100 partner dentists. Up to 2000 patient appointments with partner dentists will be made each week via the digital dentistry platform. In 2019, the company was able to generate 8-digit net sales with its “Made in Germany” dental splints. PlusDental is led by experienced industrial engineer and manager Eva-Maria Meijnen, former McKinsey consultant Dr Peter Baumgart, and renowned entrepreneur and angel investor Lukas Brosseder, who has already successfully floated his previous company on the Stock Exchange. from New York.

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About PlusDental

PlusDental is a leading Berlin-based healthcare company specializing in the digitalization of dental treatment as a digital dentistry platform. The company has developed a digital platform for aesthetic orthodontic corrections and has already treated over 15,000 patients with its strong network of over 100 local partner dentists. PlusDental offers its digital dentistry platform for patient acquisition and treatment monitoring, as well as training and laboratory products to registered partner dentists in six European countries: Germany, Austria, Switzerland, Great Britain, Spain and France. PlusDental is a leading brand for medically excellent yet affordable cosmetic dental corrections, PlusDental’s mission is to provide access to innovative, high quality dentistry to the general public. The company manufactures its products in its own laboratory in Germany, to the highest medical and ethical standards and has been a committed sponsor of Deutsche Cleft Kinderhilfe eV since its founding. Since the outbreak of the COVID-19 pandemic, the company has converted its 3D printer floats to produce medical protective equipment and has already produced more than 7,000 visors, distributed free of charge to medical establishments.


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