“We are excited to introduce this new way to make it easier for Canadians to donate during the National Poppy Campaign,” said Thomas D. Irvine, Dominion President of The Royal Canadian Legion.
“We are pleased to partner with HSBC Bank Canada on this innovative initiative and look forward to it growing in the years to come,” he said.
To use the donation box, Canadians can use a credit card, mobile phone, or handheld device with a tactile grip and place them near an illuminated poppy logo on the front of each donation box. The tap will then automatically donate $ 2 to the Legion and the user will be able to pick up a poppy pin.
Donations will be used to help Canadian veterans and their families.
Approximately 200 electronic donation boxes will be installed across Canada between October 30 and November 11. About 25,000 traditional poppy boxes will also be available across the country.
In addition to donating to the annual Poppy Campaign, Canadians can support the organization by purchasing a Legion Poppy Mask or donating online.
“We are proud to work with The Royal Canadian Legion to help veterans who have served our country in times of conflict and while maintaining the peace,” said Larry Tomei, Executive Vice President and Chief Wealth Management Officer and personal banking services at HSBC Bank Canada in a statement Wednesday.
“With a little ingenuity and care, we were able to bring our team and partners around the table to design something that we believe will continue to contribute to the success of The Royal Canadian Legion’s Poppy Campaign now and for the coming years. It really is a great honor, ”he said.