Westminster locations join forces to host flexible events in a post-Covid world and beyond

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Four of Westminster’s major venues have come together to provide 97 highly flexible and secure event spaces as they prepare to reopen in October after months of lockdown during the global Covid-19 pandemic.

Westminster Campus is a brand new collaboration of sites including Central Hall Westminster, QEII Center, Church House Westminster and One Great George Street. This alliance was created as part of a joint effort to provide more safety, security and space for the ‘new normal’ of post-pandemic events in the heart of Westminster.

The Westminster campus sites will allow even greater flexibility to accommodate new capabilities and physical distancing rules enforced after the pandemic. Depending on the investigation, the venues will work together to host an event in multiple locations to ensure maximum safety, security and flexibility within government guidelines. This unique partnership will provide a single point of contact and a single contract for a simple and stress-free process.

Additionally, all Westminster campus locations are members of the Meetings Industry Association (mia) and have achieved AIM Secure – the new and improved professional accreditation with vital infection prevention and control protocols – which demonstrates to buyers their commitment to provide first class service. safe and responsible service for the health of staff and customers.

By joining forces in this way, the four venues are able to provide a total of 97 multi-purpose event spaces in central Westminster with its excellent transport links – all within easy reach of the Houses of Parliament, Big Ben and the Westminster Abbey. Event planners can also leverage extensive resources for accommodation and other important requirements.

Before setting up Westminster Campus, the group conducted meticulous surveys of its customers to find out their expectations and objectives. The survey found that 60% of event planners would be interested in hosting an event in a central London location if offered increased capacity in partnership with other venues. The survey also found that half of the organizers are planning in-person events from October 2020 to March 2021, so this should be a very busy time for venues.

A Westminster Campus spokesperson comments: “This new collective is very exciting, and we think this is just the start of a new way of working for the events industry; not just during these times, but in the future.

“The event industry has always been more collaborative than competitive, and it has never been more important to work with others during these very difficult times that we face. Equally important, we want to be able to offer our loyal customers exemplary service while respecting government directives to ensure the safety of all of us. All sites involved are committed to giving our customers and staff the confidence to return to face-to-face events by maintaining safe, secure and responsible practices.

Jane Longhurst, Managing Director of mia, said: “It is essential for the long term survival of the industry that we take a creative approach to delivering smart solutions to event buyers, so we are delighted to see four members of mia – all based close by in the heart of Westminster – working together to make live business meetings and events safe with plenty of space, whatever their needs.

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