Published on September 6, 2020 |
by Johnna Crider
September 6, 2020 by Johnna Crider
Before I dive into the idea of this, I want to share where it came from. Bloomberg reported that in Germany, Elon Musk met Volkswagen Group CEO Herbert Diess and even drove a Volkswagen electric car, the new Volkswagen ID.3.
The two met at an airport in Braunschweig where Elon Musk’s test led to the ID.3. He also looked at the ID.4 SUV which Volkswagen plans to launch at the end of this year. A spokesperson for Volkswagen confirmed to Bloomberg that Diess met Elon Musk but didn’t add more details.
Were you in the area yesterday @ElonMusk? 🧐 https://t.co/Vcb3WTY2mS
– Volkswagen Group (@VWGroup) September 4, 2020
Only two people know what it was – the two CEOs. However, I want to explore the idea that if Tesla and Volkswagen became partners, teamed up or even became “besties,” how we, the rest of the world, could benefit. Keep in mind that when it comes to Tesla, Tesla is more than just cars – Tesla has one main purpose that ties everything together.
You may remember the term ‘Tesla Killer’, which was meant to be electric vehicles made by legacy automakers that would either compete with Tesla vehicles or, as the term suggests, kill the company. The term was fairly prevalent in 2018 and 2019 and was often used by critics to taunt Elon Musk, Tesla owners, Tesla shareholders, and even simple supporters. One of these so-called killers, in the eyes of some, was named ID.3.
I’m saying these killers have actually been allies for the longest time. Elon Musk has previously said that Tesla’s main competitor is not the few electric vehicles that mainstream automakers have managed to spit out to generate a buzz, but rather the millions of mass-produced gasoline vehicles each year.
In a post on LinkedIn, Herbert Diess pointed out that Tesla’s new plant in Berlin will bring “future automotive technology of the future” to Germany. He also shared his belief that Tesla will have a positive impact on Germany. “Tesla will live up to the competition in Germany and significantly accelerate the transformation of our established industry,” said Diess.
I wonder if they briefly discussed the future of autonomous mobility 🤔 #MaaS #IoT #DLT #IOTA
Tesla’s Elon Musk met with Volkswagen President and tested VW ID.3 https://t.co/nT7W3wMcuK
– ~ C4Chaos (@ c4chaos) September 4, 2020
The competition from Tesla is not even the traditional automakers. It’s the whole fossil fuel industry. More and more, Volkswagen is joining Tesla’s sides.
What could a Tesla-Volkswagen partnership mean?
The two CEOs could have just hung out and eat chocolate at the airport. But there is a lot of speculation and hope that they may have discussed some partnerships.
After Dieselgate, VW must prove itself to its customers around the world. He needs to regain confidence. A great way to do this, in my opinion, is to contact the leader of the EV revolution and ask for help. It requires swallowing a certain pride, a huge dose of humility, but Diess and others at Volkswagen have already done it and given Tesla high props.
Volkswagen CEO says @Elonmusk has proven something many didn’t think possible: Selling electric vehicles can be profitable.
Predicts that @Tesla will go through the coronavirus without a negative quarter and in 5-10 years the most valuable automaker will be a co-mobility – likely Tesla, Apple or VW pic.twitter.com/CRQDwBxUwD
– Patrick McGee (@PatrickMcGee_) 23 juillet 2020
New Audi CEO admits Tesla is ahead: “Currently Tesla has bigger batteries because their cars are built around batteries. Tesla is two years ahead in terms of IT and software architecture, as well as autonomous driving. »Https://t.co/o5lSigk9WP
– Sean Mitchell (@seanmmitchell) 24 juillet 2020
If Tesla and VW were to team up, some of the ways that could happen are:
- Volkswagen could license Tesla’s semi-autonomous driving technology.
- Volkswagen may license other Tesla software for its cars.
- Volkswagen could partner with Tesla on its supercharging network.
- Volkswagen could buy Tesla’s batteries for some of its future electric vehicles.
Either way, and it couldn’t be anything at all, Musk and Diess seem to have a good relationship. They exchanged compliments a few times. These two could work towards a beautiful friendship or a more substantial partnership that will benefit the customers and shareholders of both companies, while also helping those who do not drive a vehicle of either brand. I am talking about the air pollution caused by the millions of gasoline cars on the roads today. If the two become stronger allies, tomorrow’s air can become much clearer.
Even if they don’t associate in any practical way, a good public relation brings more positive attention to electric cars. This alone will help the world, as more will be interested in and inspired to try EVs, which usually leads to buying them!
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