Kelly Knievel has owned the publicity rights to her father’s name since 1998, according to her case in U.S. District Court in Las Vegas.
The federal trademark infringement lawsuit claims that Disney-owned Pixar did not seek permission to use his father’s likeness when creating the character Duke Caboom.
Knievel seeks damages in excess of $ 300,000 (£ 235,000) for allegations including false approval and unjust enrichment.
The 60-year-old said: “Evel Knievel didn’t rock millions of people around the world, broke his bones and shed his blood just so Disney could make a lot of money. ”
Duke Caboom, voiced by Keanu Reeves in last year’s film, was a 1970s toy who rode a motorcycle and is “Canada’s greatest stuntman,” according to the lawsuit.
Knievel was famous for stunts such as a motorbike jump over a row of buses at Wembley Stadium.
He was seriously injured several times during 75 motorcycle jumps, but died of lung disease in 2007.
An Evel Knievel toy came out in 1973 with a white helmet and suit, with a motorcycle that could be propelled with a winding device.
Disney and Pixar have released a similar Duke Caboom toy with Toy Story 4.
The toy was also featured in McDonald’s Happy Meals.
The lawsuit claims consumers and movie critics “universally understood the connection,” although the movie company and Reeves avoided comparison.
Jeffrey R Epstein, spokesperson for The Walt Disney Co, described Knievel’s claims as baseless, saying the film company will vigorously defend itself.