Apple’s smaller rivals unite to fight iPhone App Store rules


Spotify and the makers of Fortnite and Tinder are taking on Apple and Google in a newly formed coalition calling for “fair treatment” in the way tech giants run their app stores.The Coalition for App Fairness, a Washington-based nonprofit, was launched Thursday and will advocate for legal and regulatory changes, such as measures that could prevent Apple and Google from promoting their own apps in iPhone operating systems. and Android which they control. The activism of smaller rivals adds to the scrutiny tech giants face from US and EU regulators and lawmakers.

The group aims to be the “voice of application and game developers in the effort to protect consumer choice and create a level playing field for all,” said Horacio Gutierrez, head of global affairs and legal director from the pioneer of music streaming. Spotify.

Apple is the group’s primary target, although Google’s app store policies are also on its radar. This summer, both companies ditched the popular game Fortnite from their app stores after the game developer introduced a direct payment plan that bypasses their platforms.

Apple and Google are both taking a 30% cut in in-app revenue purchases, which has long been a problem for developers.

Fortnite developer Epic Games has responded by suing the companies for what it considers anti-competitive behavior. Epic is supporting the new coalition with Spotify, maker of online dating apps Match Group, and other members including Tile, Basecamp, ProtonMail and European media industry associations.

In addition to app stores, Big Tech faces new scrutiny from antitrust regulators. As the Trump administration moves towards antitrust action against search giant Google, it is campaigning for support from sympathetic attorneys general across the country.

The Justice Department’s planned lawsuit against Google could be the government’s biggest legal offensive to protect competition since the groundbreaking case against Microsoft nearly 20 years ago.

Lawmakers and consumer advocates accuse Google of abusing its dominant position in online search and advertising to stifle competition and boost profits.

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