The basketball superstar has never given up on his love for the Reds and since the club’s move to Nike, it seems some doors have opened in the United States.
James won three NBA titles among other personal accolades, but he really came into the picture from Liverpool’s perspective when he bought a 2% minority stake in the club in 2011.
LeBron James et Liverpool
Just to further solidify this blossoming love affair between James and Liverpool, the 35-year-old was spotted wearing the new Nike home shirt which was officially released on August 1.
The post sparked a lot of backlash on Twitter from Liverpool fans.Liverpool signed a partnership with Nike in January 2020 before officially ending their association with New Balance in July.
The desire to partner with Nike is to reach new heights off the pitch.
And having LeBron James representing Liverpool on social media is probably the first step in many other collaborations.