Bob Greenblatt, Kevin Reilly absent from WarnerMedia in management reshuffle

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In a massive management reshuffle at WarnerMedia, Bob Greenblatt and Kevin Reilly are leaving the company. Keith Cocozza, executive vice president of marketing and corporate communications, is also resigning.Jason Kilar, CEO of WarnerMedia, made the announcement in a memo to staff on Friday. Additionally, Ann Sarnoff has been promoted to oversee a newly expanded content group, with Casey Bloys now reporting to Sarnoff.

Bloys was previously president of HBO Programming, but will now oversee original content for HBO Max and the linear networks TNT, TBS and truTV.

According to the memo, Sarnoff, who is the chairman and CEO of Warner Bros., will now lead what Kilar calls the Studios and Networks group. The group “will combine original production (content studios) with programming capabilities currently split between Warner Bros., HBO, HBO Max, TNT, TBS and TruTV.”

“This group will oversee all WarnerMedia television series and motion picture development, production and programming, in partnership with Andy [Forssell] to ensure the success of HBO Max on a global scale, ”says Kilar.

Andy Forssell, Managing Director of HBO Max, has been appointed to lead a new HBO Max business unit, reporting to Kilar. He will also oversee the global rollout of HBO Max.

The Warner Bros. Motion Pictures will continue to be led by Toby Emmerich, while the Warner Bros. Television Studios remains under the responsibility of Peter Roth.

Greenblatt first joined WarnerMedia in March 2019 after a successful stint at the helm of NBC Entertainment. His mandate at the time was to help the company launch HBO Max, which officially debuted in May of this year. Kilar says in the memo that the importance of HBO Max will be central to WarnerMedia’s future.

Reilly joined Turner as Head of TNT and TBS in 2014. He was then promoted to Head of Content for WarnerMedia. The news of his departure comes despite the fact that he signed a new four-year agreement with the company last May.

“I want to thank Bob and Kevin for bringing us to this point with the integration of HBO and the Turner Networks legacy and the launch of HBO Max,” Kilar said. “It’s been such an impressive sequence of events, and we’re so much better at it. I also owe a lot of gratitude and thanks to Keith, not only for helping me navigate the past few months with the company – and with the media – but most of all for his 19 years with the company through its evolution. I’ve never met a nicer, more collaborative executive in my career. I can’t wait to see how each of these leaders will change the world in the years to come.

It is now the second upheaval for large media companies in as many days. On Thursday, NBCUniversal announced significant changes to its executive ranks, including the departure of NBC Entertainment director Paul Telegdy.

Read the full memo below.

It’s been a little over 90 days since I joined the mission and the team. The past three months have exceeded my already high expectations. As I shared with you recently, my optimism about our future has only grown as I got to know you better and got to know our company better. As some of you may remember, I shared three thoughts with you in my first email:

This story was filled with examples of special entrepreneurial businesses that bowed in times of great change in order to better serve customers.
That our smart and bold risk-taking is so important to the road ahead. And,
My conviction that missionary enterprises eventually shine… and my firm conviction that ours is a team full of missionaries.
With the above in context, I would like to share some decisions that I am announcing today that represent our inclination in this great moment of change, in order to better serve our clients. These changes, which are neither timid nor risk-free, are possible in part because we are missionaries who ultimately believe that we can and will change the world through history. This is what it all comes down to.

Because of the gift the internet offers, we have what I believe is one of the greatest opportunities in media history, which is to deliver our beloved stories and experiences directly to hundreds of millions of consumers at worldwide. Winning this ambitious future will not be easy. To do this, I think it is vital that we change our organization, that we simplify and that we act boldly and urgently. The economic pressures of the pandemic and the accelerating adoption of direct-to-consumer streaming place an even higher premium on these points.

To do this, we will proceed as follows:

We are elevating HBO Max within the organization and expanding its reach globally.
We simplify the way we organize our studios.
We are creating a consolidated international unit focused on scale and efficiency.
We are consolidating our main business activities into one group to allow us to operate more strategically.
We are making other structural changes that will help us operate more effectively and efficiently.

Andy Forssell, Managing Director of HBO Max, will now lead a new operational business unit of HBO Max and will report to me. Andy and his team will be responsible for the product, marketing, consumer engagement and global deployment of HBO Max.

Ann Sarnoff, President and CEO of Warner Bros., will lead our new Studios and Networks group, combining original production capabilities (content studios) and programming capabilities currently split between Warner Bros., HBO, HBO Max, TNT, TBS and TruTV. This group will oversee all WarnerMedia television series and film development, production and scheduling, partnering with Andy to ensure the success of HBO Max on a global scale.

Casey Bloys, president of programming for HBO, will also take on original content responsibilities for HBO Max and the national linear networks TNT, TBS and TruTV. Casey will report to Ann. Casey and the HBO team have done an incredible job over the past decades delighting consumers with original HBO programming and I’m thrilled that Casey and this extended team are making an even bigger impact on the world.

The Warner Bros. Motion Pictures Group continues to be led by Chairman Toby Emmerich. The Warner Bros. Television Studios continues to be managed by President Peter Roth. Warner Bros. Interactive is still part of the Studios and Networks group, alongside our Global Brands and Franchises team, including DC led by Pam Lifford, and our Kids, Young Adults and Classics business led by Tom Ascheim, all focused on engaging fans with our brands and franchises through games and other interactive experiences.

Gerhard Zeiler, currently Chief Revenue Officer, will now lead a newly integrated international group made up of the international operations of Warner Bros., HBO and Turner Networks. This group will be responsible for the local execution of all of WarnerMedia’s linear activities, commercial activities and regional programming for HBO Max.

Tony Goncalves, CEO of Otter and a top executive at HBO Max, will lead the new business unit that combines the US advertising sales and distribution groups with our home entertainment and content licensing so that all business activities are managed strategically between internal and external customers.

Christy Haubegger, Chief Enterprise Inclusion Officer, will also oversee the global marketing and communications team, including branding and corporate social responsibility, as we unite all of our efforts around fairness and sustainability. inclusion throughout our business.

Jeff Zucker continues as President of WarnerMedia News and Sports. Pascal Desroches (CFO), Rich Tom (CTO), Jim Cummings (CHRO), Priya Dogra (EVP, Strategy and Corporate Development) and Jim Meza (EVP, General Counsel) continue to report.

Simplifying our approach and narrowing our focus goes beyond, for example, having one content organization versus two. It also means that we will reduce the size of our teams, our layers and our overall workforce. These reductions in no way reflect the quality of the people affected or their work. It is simply a function of the above changes which I believe are necessary for WarnerMedia and our collective ability to better serve customers. This is the part that is painful and very difficult. It is difficult to find the right words here to say otherwise that I am so sorry. They are talented and admired leaders and beloved colleagues.

Three of these talented and admired leaders who will be leaving the company are Bob Greenblatt, Kevin Reilly and Keith Cocozza. I want to thank Bob and Kevin for getting us to this point with the integration of HBO and the Turner Networks legacy and the launch of HBO Max. It’s been such an impressive sequence of events, and we’re so much better at it. I also owe a great deal of gratitude and thanks to Keith, not only for helping me navigate the past few months in the company – and with the media – but most of all for his 19 years with the company through its evolution. I’ve never met a nicer, more collaborative executive in my career. I can’t wait to see how each of these leaders will change the world in the years to come.

I realize that’s a lot to take into account. And none of us should expect the above changes to be easy. That said, we are successfully going through a pandemic together and I know that as difficult as the above changes are, we will also be successful in overcoming them. As each of you take the time to digest the above, I hope you become more and more energetic as we, together, boldly look to the future and this historic opportunity that is before our eyes. . It is an honor to be part of this team with each of you.



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