Seattle NHL team to announce name Thursday


Seattle is about to take one more step towards an NHL team on the ice.On Wednesday night, the Seattle NHL Expansion Team Ownership Group said it would bring the 32nd NHL franchise to life on Thursday by announcing its team name. It is not known whether the organization will also unveil its jersey logo and team colors as part of the team name branding announcement.

The announcement will take place at 12 noon ET / 9 a.m. PT. In early 2018, the Seattle organization registered the domains of 13 potential team names: Cougars, Eagles, Emeralds, Evergreens, Firebirds, Kraken, Rainiers, Renegades, Sea Lions, Seals, Sockeyes, Totems and Whales.

The brand’s announcement comes a month after the franchise announced the name of its new arena at Seattle Center.

In a multi-million dollar deal, Jeff Bezos and Amazon secured the naming rights to rename KeyArena, which is now called Climate Pledge Arena.

Bezos, on his Instagram account, broke the news of the decision to name the arena.

“We have secured the naming rights to the historic arena previously known as KeyArena,” Amazon CEO Jeff Bezos said in a statement. “Instead of naming it after Amazon, we call it Climate Pledge Arena to regularly remind people of the importance of fighting climate change. We look forward to working with Oak View Group, a new Climate Pledge signatory, and NHL Seattle to inspire global climate action.

The team are expected to join league play in October 2021.


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