Its logo will pay homage to the Seattle Metropolitan of the Pacific Coast Hockey Association, who became the first United States team to win the Stanley Cup by beating the Montreal Canadiens in 1917, before the birth of the NHL. .
It’s an “S”, like in the metro logo, but with a tentacle and a red eye.
“Seattle is a city with a deep maritime history,” said General Manager Ron Francis. “I think this name embodies a connection with the sea and a curiosity about what lies beneath it. It’s a natural connection to Seattle and the Pacific Northwest.
“In theory, that reflects the power and aggression of hockey. We hope that’s the kind of tenacity our players show every time they take the ice. So I am excited about it.
Francis said NHL executives in Seattle did a lot of research over 18 months, garnering around 1,200 names and 215,000 fan votes.
“They listened to the fans,” Francis said. “They made forums. They did polls. They have organized events. They worked within the team and our leadership and the NHL and local artists and appointing experts, historians and everyone to kind of get to where they wanted to go and get the logo drawn. to the top.
“At the end of the day, the Kraken has consistently climbed to the top. ”
Francis said the proceeds from merchandise sales in the first 30 days would benefit young people in Seattle.