“We have given a lot of thought to how to deal with expiring miles, especially in a time when [sic] fewer people travel, ”said Mark Nasr, vice president of loyalty and e-commerce at Aeroplan, in a press release.
In order to keep their accounts active for the extended 18 month period, Aeroplan said it only had to accumulate or redeem a single mile.
With fewer people traveling during the pandemic, Aeroplan reminded its members that miles can be accumulated or redeemed by shopping online with certain retail partners, used to purchase gift cards or merchandise, or donated to charities. charitable participants.
The company also reiterated that miles never expire for those who hold one of their Aeroplan credit cards as well as for members of the Air Canada Air Canada Altitude loyalty program.
In addition to the expiration extension, Aeroplan also offers “flexible options” to reinstate expired miles.
If their account becomes inactive, members now have six months to reinstate their miles by purchasing an eligible Air Canada ticket or subscribing to an Aeroplan credit card. Additionally, Aeroplan says members still have the option of paying a fee to have their points restored immediately.
Aeroplan also said members who have had to cancel an Air Canada trip that was scheduled to depart anytime since January can also claim their miles back.
Nasr said the changes are “only a small part” of the loyalty program’s transformation this year.
In early 2019, Air Canada announced it would launch a new “more rewarding” loyalty program in 2020.
According to its website, members’ existing Aeroplan Miles will be honored “one to one” when the new program is launched.
Air Canada bought Aeroplan from Aimia Inc. for $ 450 million in early 2019 after it split as a separate corporate entity during the airline’s restructuring in 2005.
The airline has already made agreements with TD Bank, CIBC, Visa and American Express that will allow them to continue to benefit from the new loyalty program until at least 2030.
With files from The Canadian Press