North Carolina racetrack lost partnerships after owner announced online sale of “Bubba Rope” a few days after NASCAR said a noose had been found in the garage of Bubba Wallace, the only driver black from the upper series. On Friday, a concrete company and a series of drivers ended their partnerships with 311 Speedway, a dirt road in Stokes County.
The racetrack owner’s “Bubba Rope” message on the Facebook Marketplace earlier this week sparked a reaction from social media and a conviction for a spokesperson for Governor Roy Cooper.
“Buy your Bubba Rope today for only $ 9.99 each, they come with a lifetime warranty and work great,” said the message.
The Carolina Sprint Tour announced on its Facebook page that it will not race on the speedway for the rest of its season, the newspaper said.
“We do not endorse or endorse the comments and messages that were made last week,” the series said in an online article.
A concrete company also said it cut all ties to the speedway.
NASCAR officials released a photo of the rope found in Wallace’s garage on Sunday, which sparked a federal investigation that determined it had been there since October. The incident occurred less than two weeks after NASCAR banned the Confederate flag from its sites and races at Wallace’s request.