Shanghai Disneyland sold out for opening day


It seems that Chinese consumers are not afraid to return to the theme parks. Minutes after tickets opened for the reopening of Shanghai Disneyland on May 11, Disney sold out.

Disney officials did not immediately respond to CNBC’s request for comment.

Shanghai Disneyland has been closed since January 25 and will be the first major theme park to reopen in the midst of the Covid-19 epidemic.

Usually, this park receives around 80,000 visitors a day, but the government has mandated Disney to operate at 30% of its capacity, or about 24,000 visitors.

CEO Bob Chapek said on a earnings call on Tuesday that the park would initially operate well below this capacity, then increase to reach the 30% ceiling over several weeks.

Customers are required to purchase entrance tickets before arriving at the park, and annual pass holders will need to make reservations before arriving, as Disney does not want more people to show up at the park than he will not be able to admit them inside.

Disney will be implementing the government-issued Shanghai Health QR code, a contact detection and early detection system widely used in China, and will require all customers to wear masks throughout the park, except during dinner.

Third-party Chinese ticket providers Fliggy and MeiTuan also said that their allocated reopening day tickets have run out. It is not known how many tickets each seller has been allowed to sell.

Fliggy said the platform tickets for May 11 and 16 sold out in three minutes.

It is not known how the other dates on the calendar sell, as there seems to be a problem on the station’s website. Sometimes dates like May 12, May 13, May 15 and May 16 do not appear to be available for ticket purchases. However, by refreshing the page, some of these dates seem to become available again.


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