FC Seoul hits record fine for placing sex dolls in the stands


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K-League regulations prohibit inappropriate or sexual advertising. Although the football authorities admitted that Seoul had not purposely ordered sex dolls, they felt that given the doll’s appearance and features, there was ample time to install them on the seats Sunday noon until evening kickoff to realize that an error had been made.

Seoul, the club has already disciplined staff involved in the accident, refused to appeal the sanction and said it “humbly accepted” the decision. In addition, Seoul asked the police to investigate the suppliers of the manikin for possible fraud.

There may be more to come for the 2016 champions. According to the Kookmin Ilbo newspaper, Seoul Facilities Corporation, the organization that runs the Seoul World Cup stadium, is investigating the incident. A company official has reportedly said that the club must obtain prior approval for advertising in the arena and may face further sanctions, including the expulsion of the stadium, which has a capacity of 66,000 people.

“It would be the most serious step,” said the official. “We will investigate the incident and then decide what to do. “

Seoul, which beat Gwangju 1-0, could be tied to a minimum of five points or face a fine of more than £ 3,300, said Yonhap.

The club apologized on Monday, saying it had not checked the lot sent by the supplier and was unaware that the dolls were adult products.

“We would like to apologize to the fans,” the club said in a statement.

“We are very sorry for the support models who were placed during the game on May 17th. These models may have been designed to look like real humans, but they are not intended for sexual use – as the manufacturer has confirmed from the start.

“Our intention was to do something light in these difficult times. We will seriously think about what we need to do to ensure that something like this does not happen again. “

With South Korea enjoying unprecedented international attention after becoming the first major league to play competitive games since the spread of the coronavirus, the club has come under heavy fire on social media. Fans accuse Seoul of damaging the prestige of Korean football – also a punishable offense.


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