Unprecedented demand weighs on the region’s largest retailers with supermarkets from Asda to Aldi seeing queues forming at their doors as buyers are desperately trying to get their hands on food and items household goods.
Most stores have now started opening special opening hours for NHS staff, as well as for the vulnerable and elderly, which means they have a better chance of getting what they need.
However, for other members of the public, getting what you need can be difficult and time consuming.
In an effort to help you, we’ve scanned the supermarket visit data compiled by Google for some of the busiest stores in the area to give an idea of the quietest time to visit.
East Yorkshire has huge supermarkets, including Morrison’s, Tesco and Sainsbury’s – see our guide for when to visit a selection below.
It is also important to keep in mind that some stores are operating during reduced hours during the pandemic.
Tesco Extra, St Stephen’s Shopping Center
It’s usually not too busy to get to the Tesco flagship store before 10 a.m. or in the evening on any day of the week – though it’s worth noting that Wednesdays and Thursdays seem to be the quietest of all.
Saturdays have a huge peak of activity in the afternoon but are a much better bet before noon or after 6pm.
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Tesco, Hall Road
Whenever a Wednesday seems to be the best choice for the other Tesco department store in Hull.
Friday to Monday are much busier, although the first mornings are the best bet if you stock up for the weekend.
Asda, Hessle Road
Similar to its Tesco counterparts, Asda at Hessle Road sees its peak of buyers on a Saturday afternoon and its quietest periods in the middle of the week.
Most days follow the same pattern of starting calmly, starting a business until the middle of the afternoon, before going back down in the evening.
Wednesday, again, seems to be the best bet.
Asda, Mount Pleasant
Unusually, the Mount Pleasant store tends to see the same number of mid-afternoon shoppers as they see during peak hours.
Wednesdays and Thursdays are again the calmest days, Saturday afternoons not to be missed.
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Asda in Kingswood’s busiest week is undoubtedly a Friday, with a huge spike in visitors on Saturday afternoon.
Visiting before 9am on a given day seems to be the best choice.
Unlike the other stores listed above, the Hedon supermarket tends to get busier throughout the day – until 5 p.m. when it starts to get quieter.
Wednesdays, especially mornings, again seem to be the best bet, but the general trend is the earlier the better.
Except for weekends, lunchtime is when Sainbury’s in Hessle seems to be at its best.
Shopping numbers actually drop during the second half of the day, which means that shopping in the early morning or evening would result in smaller queues and less time in the store.
Morrison’s, Holderness Road
The store tends to be at its best for lunch, especially Friday or Saturday.
The first mornings before 9 a.m. or in the evenings after 7 p.m. seem the calmest.
In terms of the best day, Wednesday once again looks the best.
Again, the numbers here tend to be at their peak around lunchtime and at the end of the second half of the day.
Midweek visits are advised. Saturday noon is when it seems to be the busiest.
Aldi, Beverley Road
While the first mornings before 9 a.m. seem to be the best bet, Aldi at Beverley Road tends to have a more constant number of visitors throughout the day.
Midweek days again tend to be quieter, with Saturday afternoons being the busiest.
The number of coronavirus cases in your area
Aldi, Sutton Road
It’s a similar picture for Aldi’s store at Sutton Road.
The midweek days seem to be the ideal time to visit, especially in the morning and late evening around 8 p.m.
Lidl, Hedon Road
Whatever the day of the week, Lidl at Hedon Road is the busiest at noon.
Shopping before mid-morning should mean having fewer customers to manage.
Weekend shopping tends to be busier in the middle of the afternoon.
Lidl, Beverley Road
For the most part, the Beverley Road store is fairly consistent throughout the day regarding the number of visitors – with just a slight spike in rush hour.
Wednesdays and Thursdays tend to offer the quietest shopping experience with very few customers walking down the aisles early in the morning.