Taylor Swift signed with Big Machine Records in 2006, which released all of his albums except one.
In 2018, Swift signed with Universal Music Group, but Big Machine Records still retains exclusive rights to its entire background catalog.
Timeline of a feud: Taylor Swift, seen here this summer, conflicts with Scooter Braun and Scott Borchetta for his catalog
Here’s how the public feud started:
June 30, 2019: Braun’s $ 300 million deal is announced
The Wall Street Journal reported that Scooter Braun made a more than $ 300 million deal to buy Big Machine Records and with it all of Swift’s early music.
On the same day, Swift shared a blog post saying that for years she argued for a chance to own her job, but was only given the opportunity to re-register with Big Machine Records and “win” an album at a time “one for each new one I turned”.
She said in the post that she “walked away because I knew that once I signed this contract, Scott Borchetta would sell the label, selling me my future.”
Long working relationship: Taylor Swift signed with Big Machine Records in 2006, which released all of his albums except one; she is seen with Scott Borchetta in 2013
July 1, 2019: Scott Borchetta issues statement on sale
Borchetta, the man who sold Swift’s catalog to Braun, said the singer had deceived the situation, claiming that she had the chance to buy her work and that she knew it well before the date of the agreement.
In an open letter on the label’s website, Borchetta, 56, who founded the Big Machine Label Group, said the singer was hit earlier in the purchase of the work, which failed when she signed a pact with Universal Music Group.
On the same day, celebrities expressed their views. Halsey and Cara Delevingne rushed to support Swift while Justin Bieber, Demi Lovato and Braun’s wife Yael Cohen expressed support for him.
July 2, 2019: Braun faces a backlash for bragging about buying
Braun faced a furious reaction against his now-deleted Instagram post boasting of having bought Taylor Swift when he claimed to have tried to have a mature conversation with her about buying her album catalog previous.
When the news started – and before Swift angrily responded – Braun again posted congratulatory messages from friends and colleagues on his Instagram story.
One of the messages Braun posted and later deleted from his Instagram story praised him for “buying” the 29-year-old singer.
Controversial sale: Scott Borchetta and Scooter Braun in June 2019
July 3, 2019: Swift’s lawyers deny that it was aware of the $ 300 million sale
His lawyer denied claiming that Swift had the opportunity to buy his masters before it was finally sold to Braun.
Borchetta had previously claimed that Swift was aware of the sale.
The lawyer refuted allegations that the singer of Shake It Off had been told months in advance that Big Machine was on sale.
August 21, 2019: Swift confirms that she is re-recording the songbook
The singer has announced plans to re-record her songbook to regain control of her main recordings.
August 23, 2019: Swift celebrates the release of the first album that does not belong to Braun
Swift told Good Morning American that his album Lover was so special because “this is the first I will have.”
The same day, Swift criticized Braun in a separate interview, saying, “And the person who bought my art, he has never done art in his life, so he doesn’t know what it looks like.
“He could never understand this personal connection. When you do something and someone buys it from under you … “she said, referring to Braun.
August 25, 2019: Swift blames Borchetta for selling his music
Swift told CBS on Sunday that she only discovered the secret $ 300 million deal when the information was available online.
“I found out when he was online, like when he hit the headlines,” she said.
“I knew he [Scott Borchetta] would sell my music, I knew he would do that, “she started.
“I couldn’t believe who he sold it to because we had endless conversations on Scooter Braun and he has 300 million reasons to forget those conversations. “
September 16, 2019: Braun Insists He Had No “Malicious Intent” When Buying Taylor Swift Catalog Masters
Braun insisted that he had no “malicious intent” when he bought Big Machine Records.
“I’m not doing anything with malicious intent,” said the 38-year-old electricity broker to Tony Gonzalez’s Wide Open podcast.
“I try to do things over the edge. I’m trying to do the right thing. Not everyone will be happy with everything you do, and I think in the long run, I have learned this over time, the truth always comes out and I am confident of it.
November 14, 2019: Swift says she is prohibited from singing on television
Swift claimed that Big Machine Records founder Borchetta and music director Braun actually told him “shut up or you will be punished”.
She said they told her that she would not be able to perform a planned mix of her biggest hits at the American Music Awards next Sunday, where she should host Artist of the Decade.
They also reportedly refused permission to use his old songs on a Netflix documentary that has been in the works for two years.
November 15, 2019: Big Machine Records issues statement denying claims
Swift’s former record company replied to the singer for making false claims that the label had banned her from singing her own songs on TV.
In a press release, Big Machine Label Group alleged that Swift owed “millions of dollars” to their label and that its social media publications threatened the safety of their employees.
November 22, 2019: Braun scooter launches public call to end quarrel after family receives death threats
Braun shared a public letter on Instagram that said in part, “Since your public statement last week, many death threats have been made against my family. “
He also said, “I guess it was not your intention, but it is important that you understand that your words carry enormous weight and that your message can be interpreted by others in different ways.
He said he wanted to “rectify the situation” and that he was “open to ALL possibilities”.
Scooter ended his letter with another plea for resolution – but admitted that “many” had told him that he and Taylor were unlikely to meet face to face since she was more interested in creating her own “story” .
Scooter ended the post with a screenshot of a threatening message he had received to himself, his wife Yael Cohen, and their three young children.
Position Statement: Taylor started his performance at the American Music Awards on November 24 by wearing a white shirt with the titles of all of his albums, including 1989 and Fearless
November 24, 2019: Swift performs his hits at the American Music Awards in the midst of controversy
Taylor Swift targeted Scooter Braun and Scott Borchetta in his long-awaited performance as artist of the decade amid their highly publicized feud before revealing to the public that it was the “hardest” year of all. time.
The 29-year-old hitmaker began her performance at the American Music Awards held at the Microsoft Theater on Sunday by wearing a white shirt buttoned with the titles of all of her oldest albums, including 1989 and Fearless.
She sang her female hit – The Man – before getting rid of the top to symbolically retaliate to the disc leaders while they own her old music catalog despite her complete writing.
The song plays with the perception of men and women in society as she previously explained to Vogue: “If I had made all the same choices, the same mistakes, the same achievements, how would it be read?
It was quite the setlist when she was playing Love Story, I Knew You Were Trouble, Blank Space and Shake It Off in this order sandwiched between The Man and Lover.
December 12, 2019: Swift slams the Braun scooter by accepting the very first Woman Prize of the decade from Billboard
Swift entered Scooter while accepting Billboard’s very first Woman of the Decade award
Hitmaker Lover targeted the music tycoon during her acceptance speech at the 2019 Billboard Women in Music Awards at the Hollywood Palladium in Los Angeles and also struck her fans.
Taylor said to the crowd, “Lately there has been a new change that has affected me personally, and as a noisy resident, I feel like I need to talk about it. And it’s the unregulated world of private equity that buys and buys our music like it’s real estate, an app, or a line of shoes.
“It happened to me without my approval, consultation or consent.
‘Scooter [Braun] never contacted me or my team to discuss this before the sale.
Taylor also called a number of Scooter supporters, saying that it is “the definition of toxic male privilege in our industry to say,” Well, he’s always been nice to me.
“Of course, he’s nice to you; if you’re in this room, you have something he needs.