NBA Entertainment filmed most of the documentary during the 1997-98 Chicago Bulls season – which, before starting, was to be Jordan’s last with the team. However, Adam Silver, then head of NBA Entertainment, agreed to let Jordan control what happened with the content.
“Our agreement will be that neither of us can use these images without the other’s permission,” Silver told Jordan, according to ESPN’s Ramona Shelburne. “The worst-case scenario,” said Silver to Jordan, “you will have the greatest set of home movies ever made for your children. “
Despite attempts by Hollywood heavyweights Spike Lee and Danny DeVito to get the film at one point, the footage remained locked up in the NBA Secaucus, New Jersey office until 2016. That’s when Mike Tollin , who produced films such as “Coach Carter” and television shows like “Smallville” arranged a meeting with Jordan.
Tollin met Jordan in Charlotte the same day the Cleveland Cavaliers celebrated their 2016 NBA title, according to Shelburne. At the meeting, Jordan noted that Tollin had worked on the 2014 documentary “Iverson” about the former NBA star.
“I watched this thing three times,” Jordan said to Tollin. “It made me cry. I love this little guy. “
Jordan then apparently walked around the desk, reached out and said, “Let’s do it. “