The fight erupted in Asda’s grain aisle at Brierley Hill on Thursday April 2 – with the shocking scenes filmed.
The footage shows three women locked in a fight before a middle-aged man later joins the scene and retires.
Security personnel invaded the scene to disperse the fight and the buyers’ gathering just before 6 p.m.
Community members expressed shock that customers do not maintain a distance of two meters to control the spread of the coronavirus.
One commenter on Facebook said: “Probably why the Midlands have the second highest death rate in the UK, we have our fair share of idiots. “
Another added, “It’s a social shame! “
A third commented, “Omg, she should be ashamed of herself. “
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Another Asda customer said she had not seen the fight, but spoke about her own experiences at the store.
She said, “I shopped there on Thursday April 2 and it was awful. It was the first thing in the morning and they left 100 people at the same time, the first aisles were terrible because everyone was gathering.
“I tried so hard to stay away from people but it was impossible. If I hadn’t been in line for ages and had to do my family store, I would have gone out … In fact, I cried when I got into the car.
“I felt so sorry for the staff. “
Commenting on the fight, an Asda spokesperson said, “We do not tolerate violence towards our customers or colleagues in our stores.
“We ask our customers to be respectful of each other and our colleagues and to follow the social distancing measures that we have put in place to help keep everyone safe. “
Buyers who visit Asda supermarkets will see staff at the doorstep to maintain secure customer numbers and contribute to social unrest.
There will also be clear signage, directional barriers and floor markings to help you move around the store easily and maintain a distance of two meters from other customers and workers.
You are allowed to bring your children and other household members to Asda stores, but ask you to keep them to a minimum to help maintain social distancing advice.
Customers are requested to only touch the items they intend to purchase and to use cashless payment wherever they can to minimize contact.