British fight their way through coronavirus lockup, increasing beer, wine and spirits sales by nearly a third – The Sun


Sales of wine, beer and spirits soared by almost a third as the British made their way through the lockout.

With pubs closed across the country, people are drinking more at home and creating parties and virtual bars on video conferencing apps.

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    Alcohol sales in the UK increased by a third while Britons remain stranded against coronaviruses
Alcohol sales in the UK have increased by a third while the British remain stranded against coronavirusesCredit: Alamy

In all types of merchandise, sales fell 5.1% in March – the largest monthly decline since the records began 30 years ago, according to the Office for National Statistics.

Sales of non-food products fell 20%, as clothing retailers’ revenues fell 35%.

But the increase in food and beverage sales helped to level things up a bit – alcohol sales alone increased 31.4%.

This means that an additional £ 300 million was spent on alcohol by the British in March, bringing the monthly total to around £ 1.2 billion.

Fraser McKevitt, Kantar analysts, said, “Those who are already missing their favorite haunts have refueled to recreate pub trips with friends on apps like Zoom, Houseparty and FaceTime – boosting alcohol sales. “


Wine was the most popular tipple during the lockout, followed by lager, gin, whiskey, craft beer, cider, beer and alcopops, according to a separate CGA study for Wine and Spirit Trade Association.

Stores say the British buy twice as much beer as normal, which means they consume 120 million pints a week.

The numbers will be a welcome boost for beverage companies losing their sales due to the closure of pubs.

But that will bring some comfort to the 47,000 boozers across Britain who may remain closed until Christmas.

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Professor Joshua Bamfield, director of the Center for Retail Research, said, “Some people may decide that beer is the best medicine.

“There is good trade in alcohol spending in stores, with a share of alcohol consumption going from pubs to homes due to the coronavirus, and the upward trend in home consumption will continue. “

But alcohol melts on the cracks in the middle of a scorching heat for many retailers.

Although supermarkets have seen their revenues increase by 10% – and food sales double online – they are expected to decline next month as families begin to restock.

And experts suggest that the general collapse should get worse.

Thomas Pugh of Capital Economics said: “With widespread bottlenecks that do not begin until mid-March, retail spending is expected to drop much more in April, perhaps 20 to 30 percent.”


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He said department store sales were up 2.8% month-over-month, but this appears to be due to purchases of food and other items online.

However, Karen Johnson, Retail Manager at Barclays Corporate Banking, said: “Although the key figures are expected, there are some glimmers of hope – spending on food and beverages being a notable area of ​​success, if not unexpected.

“Brick and mortar retailers have seen the drop-in demand disappear. But the first indications are that online spending has also performed better than expected – showing that consumer spending hasn’t closed completely. “

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Scottish people warn that smoking and drinking too much will put them more at risk during the coronavirus pandemic


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